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From Genshin Impact to Honkai: Star Rail, a case study on monetization and engagement

Johnny Liu • Mar 07, 2024

From Genshin Impact to Honkai: Star Rail, a case study on monetization and engagement

Johnny Liu • Mar 07, 2024

Dive into the world of mobile gaming monetization and engagement systems with our Product Management Consultant, Johnny Liu!


In this insightful video, Johnny presents a short case study comparing the monetization and engagement strategies of two popular titles: Honkai Star Rail and Genshin Impact. Gain valuable insights into how these differences impact user experience and revenue generation.



Watch now to uncover key learnings for optimizing your own game's strategies:

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